Digital Advertising
WHY IS DIGITAL ADVERTISING IMPORTANT?
93%
of all web traffic comes from online searches
41%
of clicks go to the top three paid search ads on Google
94%
of US internet users are reached by GDN ads
AD TYPES
Display
GEOFENCING
Geofencing allows us to create virtual boundaries around specific business/areas and then serve ads to mobile users in those areas.
GDN
Google Display Network ads are visual ads that usually come in the form of banners. They can appear on any ad supported site.
Video
OTT
Over the top ads are video content provided via a high-speed internet connection on rather than cable or satellite providers.
PRE-ROLL
Pre-roll ads are short promotional video messages that play before the content the users select to watch.
Text/Written
NATIVE
Native ads appear as part of the design and flow of the web page they are located on, appearing as sponsored messages.
SEM
Search Engine Marketing involves the promotion of your websites by increasing visibility in search engine result pages.
+ Target market identification
+ Tailored strategy and ad spend recommendations
+ Writing/designing of text & display ads
+ Ad Placement and analysis