How & Why to Claim Your Google My Business Listing
Misinformation on the web is a nightmare, especially when it concerns your business. The best way to avoid seeing wrong information when Googling your business is to claim it on “Google My Business.” When your business is claimed and visible on Google, it makes it easier for customers to reference your business and for potential customers to find it.
What does it mean to “claim my business” on Google?
Claiming or adding your business on Google My Business allows you to access the business information being represented on Google. This includes phone number, hours, address, website, reviews and more. It’s important to be able to make immediate changes to this when surrounding situations (such as a pandemic) have an impact on your business so that your customers stay updated on what your business is currently offering.
How do I claim my business on Google?
Building trust and gaining exposure are two things that make a business successful and can be attained by ensuring the most current and accurate information is being reported online. Claiming your business is fairly easy if you have already a Google account. Simply log in to Google My Business and start the process after clicking “Add Location” and fill in the basic information of your business. After you complete the verification process, you will have full access to your listing on the Google My Business dashboard which allows you to make changes when necessary.
In Closing
Local search is a critical part of your marketing strategy. With Google being the leader in local search, it’s of particular importance. The first step to developing a local SEO (Search Engine Optimization) strategy is to claim your listings and supply your business information. Not only does Trifecta Marketing Services know how to do this but we offer broader directory optimization and listing management services to businesses just like yours. To learn more about our custom marketing packages, visit www.trifectamarketingservices.com.